Starting a New Social Media Channel

Starting a new social media account can be intimidating and I get a lot of questions on where to start and how to gain followers.

Here are my tips on getting started!

  1. JUST START! The hardest part of creating a new account is sitting down and getting everything set up. Choose handles that are easy to search! If your handle or profile name has too many symbols it’ll be hard for people to find you in the future. Try to keep your name consistent across platforms. If you’re “plannergirl123” on Instagram, you should use that as your YouTube and Blog name as well!
  2. Post content YOU enjoy. When I first started my planner YouTube channel and Instagram account, they were meant to be beauty channels. I quickly realized that wasn’t something I truly enjoyed posting on my social media. Although beauty is a hot topic on social media, if you don’t enjoy your own posts, odds are others won’t enjoy them either. Since I LOVE my planner and organization posts, I tend to post more often, and get more engagement with my posts than I would with content I’m not as passionate about.
  3. Don’t be concerned with your follow count. Starting over with 0 followers is more of a blessing than a curse. You have the freedom to experiment with posts with no judgement! During this time, play around with features, types of posts, and decide the direction and aesthetic of your account.
  4. Make connections. Once you’re ready to start gaining followers and posting more often, follow related accounts and make REAL connections. Talk to people through comments, DMs, and support others! Once you make a few friends in which ever community you are interested in, you’ll have a few people ready to like and comment on your posts, which will get more people talking!
  5. Practice good social media etiquette. Don’t follow hundreds of people expecting them to follow back and then unfollow everyone- not a good way to gain interactive followers. Organic growth is extremely important when starting a new channel. This works with tip #4. Making real connections and practicing good etiquette will ensure you have a good foundation for a supportive and engaging follower base. Be supportive – not competitive and conduct yourself as you would in the real world!

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